Acting Identity, 2019

Theatre Hours is a newly opened acting school in Turkey. The design idea is based on the notion of becoming someone else, to reflect the real soul of theatre. In the unique alphabet created for the identity, every character acts as another character. These transformed letters and numbers create such a typographic performance that they naturally convey the message of becoming others in all brand collateral and communication materials.

Awards
D&Ad
Yellow Pencil / Typography 
Wood Pencil / New Branding Schemes
Wood Pencil / Logos
Wood Pencil / Integrated Graphics
ADC Award
Bronz Cube / Branding
Merit / Typography
The One Show
Merit / Typography
Merit / Logo
Loeries
Grandprix / Typography
Golden / Typography
Golden / Branding
Cannes Lions
Shortlisted / Branding
Clio
Bronz / Branding
Shortlisted / Logo
Eurobest
Silver / Brending
Crystal Apple
Grandprix / Design
Crystal Apple / Poster
Crystal Apple / Typography
Crystal Apple / Branding

alphabet-1
logoedit3
th_card2
letter
vallet
hairclip
dust
door
durak
POSTER
poster-50X70
poster-50X70
poster-50X70

Character of the font even star in digital videos.

© 2022 Önder Dündar